I create worlds. Content world's for brands that is...
I am an Engagement Strategist & Community Manager, dedicated to helping brands grow, evolve and engage. Founder of The Social Fairy (2012) and Co-Founder of The Engagement Strategy group (2015).
My passion for people, community, entrepreneurship and business combined, led me to create my 3 Ws model (Why – Who – What) to help any brand of any sector, niche or size have a solid strategy and foundation for business development, marketing and go-to-market (the link between the BizDev and the Marketing in my opinion) – all based on the understanding and the belief that if you’re smart enough to identify your community potential, develop your communities and lead them correctly, you will always be relevant.
I help the brands I work with solve (or completely avoid, if they meet me early enough) issues of product-market fit and I help them create a real brand and a strong infrastructure that helps them advance.
I started working on the idea of the Social Fairy in 2011. Early January 2012 I founded the Social Fairy officially. It had its ups and downs but overall my “baby” survives and many brands, companies, start-ups and accelerator programs have been enjoying growth and success by adopting the notion of Community Management and the expanded Engagement Strategy.
Other than marketing, social media content and business development I also have a personal life, believe it or not!
I love to study (yes, you can say it... I'm a geek!), read books, photograph and cook. I write poetry and paint and I am a crazy cat lady! I have a gift for languages and I speak 6 of them.
To learn more about me please visit my fairy den at: http://www.socialfairy.com.
I am an Open Networker so feel free to follow or add me. use: firstname.lastname@example.org to add me.